Nurol Teknoloji Works
Corporate Communication & Branding
Launch Communications & Visual Identity
Building an in-house communication system across digital, physical, and editorial touchpoints while reducing dependency on external agencies®.
From Outsourced Production to In-House Ownership
When I joined Nurol Teknoloji’s Corporate Communications team, a significant portion of creative and media production was handled through external agencies. Working within a lean internal team, I gradually took ownership of a wide range of communication touchpoints and helped move more of the production process in-house.
My scope extended beyond creating individual visuals. I managed work across the company’s career page, website updates, social media content, catalogs, corporate presentations, email signatures and banners, photography, video production, exhibition graphics, factory applications, printed materials, and corporate merchandise.
I was involved throughout the full production cycle from defining the visual direction and preparing assets to coordinating printing, production, suppliers, and final delivery. This allowed me to work with the brand not as a collection of isolated design outputs, but as a communication system that needed to remain consistent across digital, physical, and internal environments.
Designing at Scale and Creating Business Impact
One of the largest projects I delivered was a 280-page internal activity report. The project required organizing a large amount of information into a consistent editorial structure while maintaining hierarchy, readability, and visual continuity across hundreds of pages.
Alongside day-to-day production, I contributed to defining departmental KPIs and planning the company’s 2026 corporate communications strategy. I also managed the career-page content and supported the development of communication strategies for video, social media, exhibitions, and other corporate channels.
By bringing a larger share of creative and media production in-house, the team reduced external agency costs by approximately 15%. More importantly, the process created faster internal production cycles and greater control over how the brand was represented across different touchpoints.
The work I produced during this period was actively used across the organization from corporate presentations and digital communication materials to exhibitions, internal environments, publications, and company-wide communication assets. The experience became an important lesson in ownership, production management, consistency, and designing within the operational constraints of a large organization.
Role / Scope
Corporate Communications & Visual Design · End-to-End Production
Scale / Impact
280-Page Report · Multi-Channel Delivery · 15% Agency Cost Reduction
